Bonjour!

Sorry for leaping in with a question, not sure if I'm even allowed to do so. But still. As a novice entrepreneur, I'm interested in self-promotion via different channels. Since video blogging is getting more popular, I was thinking about starting my first channel to promote my products. But I haven't tried anything like this before, so... any tips? Where I should start? Which software is user-friendly enough for a complete beginner? I'm choosing options from this list: https://www.movavi.com/learning-portal/best-free-video-editing-software.html
I have already checked this topic that was posted in the past but this list seems to be outdated: https://community.ulule.com/topics/which-software-use-editing-video-1679/